Tuesday, February 19, 2008

Insurmountable Opportunities

The challenge in network marketing has never been a shortage of prospects. The challenge has always been the fact that everyone on planet earth wants to achieve big money and free time, and distributors are forced to make choices in an environment of insurmountable opportunities.

Simply put, there are too many prospects and too little time. In fact, it’s so daunting that many people become overwhelmed and begin engaging in activities that are totally unproductive so that they can eventually defend their failure by pretending that they just didn’t have a good upline or no one taught them how to succeed.

Others blame their companies, products or unsupportive families. Some decide to become full-time trainers (teaching others what they were themselves unable to pull off), while others form mastermind groups for the purpose of supporting each other in a comfortable, non-threatening environment in which everyone remains stuck in the "getting started" phase.

Why face rejection from prospects when we can get hugs from associates?

The problem with network marketing has always been the fact that it truly is too good to be true. Every non-networker is a prospect. So is every networker, for that matter.

Anyone can afford to buy a business kit. Nobody needs overhead. Nobody needs business experience or a college degree. The only thing everybody needs to figure out real quickly is an exit strategy in order to protect their self-esteem.

Nobody is embarrassed to admit that they aren’t a surgeon because it’s easy to claim lack of tuition, problems in college level chemistry, a low SAT score or the need to go to work to support a family instead of pursuing medical school.

But how do we justify failure in network marketing when our companies have great technology, unlimited income potential and no barriers to success?

One of the easiest ways to defend mediocrity or failure in networking is to pretend that it’s hard to find prospects. In other words, some people reverse the truth: they pretend that the following strategies—each of which allowed some people to earn millions—simply don’t exist:

* the athletic event
* the employment agency
* the data specific list
* the local expert
* the ATM drop
* the shopping mall kiosk
* the button
* the T-shirt
* the ski slope handout
* the fate encounter
* the graduation list
* the volunteer
* the limo driver
* the bumper sticker
* the billboard
* the media appearance
* the Toastmaster membership

The truth is: everyone needs your products, services and business opportunity. The only real cause of failure is amateur behavior. By that I mean engaging in activities for which no one is compensated. Professionals get paid. Amateurs don’t.

Occasionally it just makes sense to ask ourselves two questions:

1. What does my network marketing company pay me to do?
2. Is it intelligent to participate in activities for which I am not being compensated?

I’ve been in this profession for over twenty years and I still can’t believe my good fortune for having discovered it.

I have no bureaucrats bossing me around. If I want to earn $1,000 today, nobody can stop me. I can give myself a raise whenever I want to or take the day off and go fishing.

I know that wherever I go, anywhere in the world, everyone I see is a prospect because everyone wants more money and free time. I also know that it’s all up to Mark Yarnell.

Nobody is ever going to hold a gun to my head and force me to recruit and retail. But there will be a thousand diversions every day that can throw me off track if I do not remain focused on those activities for which I am compensated.

As professional networkers, we are either plagued with insurmountable opportunities or we’re in the toughest business in the free market economy. Either way, it’s all up to us.

Insurmountable Opportunities

The challenge in network marketing has never been a shortage of prospects. The challenge has always been the fact that everyone on planet earth wants to achieve big money and free time, and distributors are forced to make choices in an environment of insurmountable opportunities.

Simply put, there are too many prospects and too little time. In fact, it’s so daunting that many people become overwhelmed and begin engaging in activities that are totally unproductive so that they can eventually defend their failure by pretending that they just didn’t have a good upline or no one taught them how to succeed.

Others blame their companies, products or unsupportive families. Some decide to become full-time trainers (teaching others what they were themselves unable to pull off), while others form mastermind groups for the purpose of supporting each other in a comfortable, non-threatening environment in which everyone remains stuck in the "getting started" phase.

Why face rejection from prospects when we can get hugs from associates?

The problem with network marketing has always been the fact that it truly is too good to be true. Every non-networker is a prospect. So is every networker, for that matter.

Anyone can afford to buy a business kit. Nobody needs overhead. Nobody needs business experience or a college degree. The only thing everybody needs to figure out real quickly is an exit strategy in order to protect their self-esteem.

Nobody is embarrassed to admit that they aren’t a surgeon because it’s easy to claim lack of tuition, problems in college level chemistry, a low SAT score or the need to go to work to support a family instead of pursuing medical school.

But how do we justify failure in network marketing when our companies have great technology, unlimited income potential and no barriers to success?

One of the easiest ways to defend mediocrity or failure in networking is to pretend that it’s hard to find prospects. In other words, some people reverse the truth: they pretend that the following strategies—each of which allowed some people to earn millions—simply don’t exist:

* the athletic event
* the employment agency
* the data specific list
* the local expert
* the ATM drop
* the shopping mall kiosk
* the button
* the T-shirt
* the ski slope handout
* the fate encounter
* the graduation list
* the volunteer
* the limo driver
* the bumper sticker
* the billboard
* the media appearance
* the Toastmaster membership

The truth is: everyone needs your products, services and business opportunity. The only real cause of failure is amateur behavior. By that I mean engaging in activities for which no one is compensated. Professionals get paid. Amateurs don’t.

Occasionally it just makes sense to ask ourselves two questions:

1. What does my network marketing company pay me to do?
2. Is it intelligent to participate in activities for which I am not being compensated?

I’ve been in this profession for over twenty years and I still can’t believe my good fortune for having discovered it.

I have no bureaucrats bossing me around. If I want to earn $1,000 today, nobody can stop me. I can give myself a raise whenever I want to or take the day off and go fishing.

I know that wherever I go, anywhere in the world, everyone I see is a prospect because everyone wants more money and free time. I also know that it’s all up to Mark Yarnell.

Nobody is ever going to hold a gun to my head and force me to recruit and retail. But there will be a thousand diversions every day that can throw me off track if I do not remain focused on those activities for which I am compensated.

As professional networkers, we are either plagued with insurmountable opportunities or we’re in the toughest business in the free market economy. Either way, it’s all up to us.

Sunday, February 17, 2008

Monday, February 11, 2008

9 steps for business success!

1. Very often people's objections are only excuses to hide their fears or insecurities. Keep this in mind when you get objections from people. Often it's not you or your business they are rejecting, but it's their lack of self-confidence preventing them from moving forward.

2. Persist with those prospects that you know can really do this big time. You don't want to put time into the wrong prospects, but when you have that feeling in your gut that there's someone who could "knock this thing dead", you want to persist with them. Often your biggest producers will not join with one phone call or one presentation or invitation.

3. Multiple exposures. My sponsor kept having me listen to more conference calls, see different trainings, etc. Realize that it often takes multiple exposures to get your prospect to a decision point. Use every tool you have available in your business to do this. Today you have Web sites, emails and autoresponders, live conference calls, three-way calls with your upline or others in your business who are having success, recorded calls, direct mail or postcards, calling them on the phone, and of course live group, one-on-one presentations and home parties. I have built my business using every one of those methods and they all work. But the key is multiple exposures. Many people need to see and hear the information more than just one time.

4. Facts Tell, Stories Sell. Stories are critical to your success. Stories are the only thing that get people over the psychological process of: is this simple, does it work and can I do it? Facts do not get this job done. Look at the way you do your presentations. Are you boring people with the facts? Stories are what motivate people to buy your product. It's what motivates people to reorder. It's what motivates them to join as a rep or distributor of your company. It's what motivates them to go to work and stories are what motivate your people to keep trying when they get discouraged and feel like quitting.

5. Find someone who is doing well and copy them. If you want to succeed, you have to learn from successful people. Find someone who is having success in your upline or company and do what they do. If you don't have someone you can work with directly and learn from, then find a trainer you can learn from and copy what they teach or what their system is on how they achieved their success. Copy someone successful first… then become an "original" later.

6. Attend training Seminars. They are worth every single penny. How much does a doctor, attorney or engineer invest in their education? And how long does it take before they see the rewards or pay off that debt? Be willing to invest in your education for this industry, it will be only a fraction of what most spend on a college education, but the rewards are much greater.

7. Apply what you learn. Go to WORK. All out massive action equals massive results! When I came back from attending my first seminar, there were many things that changed. But one of them was I went to work and started talking to massive amounts of prospects each and every day. Keep up that activity level and you'll start to build momentum. Don't wait until you have it all perfect, start now where you are and get into all out massive action. You will learn and "perfect" your system through practice on live bodies!

8. Get mad about your current situation. Get uncomfortable and make a commitment to change today. No matter what your life looks like, or what you're circumstances are, you are in control and you have the ability with God's help to turn your situation around and reach your goals. But you have to get to the point where you will no longer accept your excuses. Remember, an excuse is a well-planned lie. And when you "buy" your excuse, the only one you're hurting is you. You have to get to the point like I did when I was living out of my car, broke, depressed, and all alone; that "enough is enough!"

9. Never give up, never give in, and never quit! No matter how bad the circumstances, no matter how bad the tragedy, no matter how huge the problems. Never ever give up. After being homeless I became a millionaire in just a couple of years. You never know when your life is going to explode and change forever!

The Millionaire Mindset

A million-dollar mindset person sees the possibilities.
An average person focuses on reasons why it isn't possible.

A million-dollar mindset person makes it happen.
An average person makes excuses why they didn't or couldn't make it happen.

A million-dollar mindset person sees beyond an obstacle or roadblock.
An average person only sees the obstacle or roadblock.

A million-dollar mindset person brings out the best in others.
An average person looks for faults in others.

A million-dollar mindset person doesn't have a work day.
An average person can't wait until their work day is over.

A million-dollar mindset person learns from their mistakes.
An average person gets lacks the discipline to learn from their mistakes.

A million-dollar mindset person lives in the present with a focus on the long-term future.
An average person lives in the past with a focus on their current situation.

A million-dollar mindset person pays themselves before they pay anything else.
An average person pays the bills and never saves anything for themselves.

A million-dollar mindset person thrives on playing the game.
An average person sits on the sidelines and watches others win the game.

A million-dollar mindset person will do anything it takes to make it happen.
An average person simply won't do the things to make it happen.

A million-dollar mindset person can always see the light at the end of the tunnel.
An average person gets lost in the tunnel until the train runs them over.

A million-dollar mindset person looks fear square in the eye and says "move aside."
An average person runs from their fear back into their comfort zone of mediocrity.

A million-dollar mindset person focuses on establishing nourishing relationships.
An average person allows themselves to be guided by toxic relationships.

A million-dollar mindset person fails their way to success.
An average person never even tries.

A million-dollar mindset person knows that a little faith goes an infinite way.
An average person says "show me first and then I'll make my way."

3 Key Principles of Goal Setting

Before we set out on our goal setting journey it’s important to understand some of the foundational principles that will help us set better goals for ourselves.

The “Acres of Diamonds” Philosophy: In Russell H. Conwell’s famous speech, he tells the story of a Persian farmer who went to look for diamonds. For years he searched with very little success. Then at the verge of giving up he returned to his farm to find that it was literally covered with diamonds. The problem with diamonds is that they don’t look like diamonds in their natural state. They look like ordinary rocks. Likewise many of our best opportunities come disguised as hard work and our best opportunities, like the “Acres of Diamonds” story, are probably right under our own feet – figuratively speaking.

In order to make the “Acres of Diamonds” philosophy work, you must be willing to move out of your comfort zone. Don’t be afraid to take a chance. When you get an idea or opportunity, move on it quickly. The more things you try, the more likely it is that you will eventually triumph.

Find your Area of Excellence: You will never be truly successful and happy until you become absolutely excellent at doing something that gets you the kind of results that you want and that earns you the kind of money that you deserve.

It’s only when you become truly excellent at something that you will excel and succeed. Find your area of excellence, for once you do your possibilities become virtually unlimited. Goals founded on something you are excellent at will have a dramatically higher chance of success.

If you know you need to be excellent in an area you are currently not, make an effort to become so. What do you need to do now to become excellent in a vital area?

Determine your Major Definite Purpose: Your Major Definite Purpose (MDP) is the one goal that you want to accomplish more than any other single goal. It’s the one goal that can help you achieve more of your other goals than any other. This is the goal that you desire with a burning intensity and that you absolutely believe you can accomplish if you work at it long enough and hard enough.

Your ability to think through your life and to settle on a MDP is the key to unleashing your full powers and to unlocking your true potential. When your MDP becomes your mission you will find it to be a driving force in your life and all that you do.

In order to be effective your MDP must be clear, specific and measurable. It must be time bounded and committed to paper. It must be accompanied by a plan to achieve it. It should be the central focus and key measure of most of your activity. Once you have decided on your MDP and begun to move toward it, you whole life will begin to change.

Remember that a plan is critical to the success of your goals. Any plan is better than no plan at all. Clear, specific goals combined with a realistic and workable plan will create a complete and integrated system for success & achievement.

Tuesday, February 5, 2008